The JP UP Date: Mayor Ali Advances Racial Equity In Peoria, IL

Katie ArnoldThe JP UP date

Number 133                          August 27, 2021                                   St. Louis

Justine PETERSEN Meets with Newly Elected City of Peoria Mayor Rita Ali

Justine PETERSEN is proud to join the Minority Business Development Center in Peoria as a resource partner dedicated to advancing the interests of minority businesses.  Joining the Black Business Alliance as office mates, Justine PETERSEN has opened a full service office at 2139 SW Adams Street in Peoria, offering our full range of asset-building products and services. JP Peoria-based Asset-Building Counselor Dorfredia McCain will staff the office daily, meeting with clients in person or via virtual platforms such as Zoom.  The Minority Business Development Center and the Black Business Alliance are visions realized by the trailblazing Denise Moore, a pioneer in propelling minority business development not only in Peoria, but across central Illinois.




National Black Business Month Spotlight:  FYSIQ LLC

Misha Gutzler is a champion on and off the field.  A 3-time All-American track and field athlete, coach, fitness instructor and personal trainer, Misha is the driving force behind FYSIQ LLC.  Established in St. Louis in 2017, FYSIQ LLC assists people in meeting their fitness and weight loss goals through a comprehensive regimen known as Bungee Fitness.  FYSIQ is the only fitness studio in the STL metropolitan area that practices its mission through Bungee Fitness and Aerial Bungee Fitness.

Misha received a Grow with Google loan through Justine PETERSEN that allowed her to open a second location in the St. Peters Mid Rivers Mall.


Join JP and Bank of America for Webinar “How Small Businesses Can Create & Maintain an Effective Social Media Presence in a Post-Covid World”

Join Justine PETERSEN and Bank of America for the next installment of the DELIVERING INSIGHTS WEBINAR SERIES, “How Small Businesses Can Create & Maintain an Effective Social Media Presence in a Post-Covid World.”  The global Covid-19 pandemic has completely disrupted the normal way of doing business for most companies, making it more important than ever for you to have a sound social media strategy to increase brand awareness and reach your target audience.  Bank of America SVP and Social Media Executive Chris Smith will discuss the most critical changes in the social media landscape and what you can do to put your business in the best position to grow.  The free of charge webinar is September 9, 12:00 – 1:00 PM.  Register here!

Stork to Deliver Boy(er) Soon!

This week’s installment detailing our ongoing bird-related phenomena melds mother nature with an expecting mother, more specifically, JP staffer Brandy Boyer.  The countdown is on for the arrival of Brandy’s baby boy (BBB for those who long for the PPP series of UP dates past), who, more specifically – again – will be a boy(er)!  JP staff gathered this week for Brandy’s Baby Shower, engaging in word puzzles, laughter and a good amount of sugar.  Newborn pix forthcoming!!!!